Privacy policy
This privacy policy explains how Bright Match collects and uses personal data: on this website, when we phone professionals to book sales meetings for our clients or for ourselves, and when people use the Bright Match platform.
- Bright Match uses business contact data of professionals to book B2B sales meetings by phone.
- Calls are recorded, and each recording is linked to the lead it belongs to.
- For B2B prospecting, our legal basis is legitimate interest. You can object at any time, and we stop calling you.
- We do not sell personal data and do not use it for advertising.
- To see, correct or delete your data, write to maxime@brightmatch.be.
1Who is responsible for your data?
Bright Match EOOD is the controller of the personal data processed on this website and for its own sales prospecting. Bright Match EOOD is a company registered in Bulgaria, and operates from there. It serves clients across Europe and calls into markets such as Belgium, the Netherlands and France.
- Company
- Bright Match EOOD
- Registered office
- ul. Stefan Verkovich 10, fl. 1, 4000 Plovdiv, Bulgaria
- Company number
- UIC 204772204
- VAT number
- BG204772204
- Managing director
- Maxime Gaveele
- Contact
- maxime@brightmatch.be
When we call for a client
Most of our calls are made for a client: a B2B company that wants meetings with companies like yours. The client decides which market to approach and what to offer, and Bright Match builds the list and runs the calls. Depending on the project, the client is responsible for your data together with Bright Match, or Bright Match processes it on the client’s behalf. Either way, you can contact Bright Match about your data, and we pass your request on to the client where needed.
2Whose data does this policy cover?
- People we call: professionals at companies that fit the market of a client or of Bright Match.
- Contacts at clients and prospective clients: people who discuss a project with us.
- Platform users: people with an account on the Bright Match platform, such as client users and the callers who work with us.
- Visitors of this website, and anyone who writes to us.
3What data do we collect, and where does it come from?
| Data | Examples | Source |
|---|---|---|
| Business contact data | Name, role, company, business email, business phone numbers, including a mobile number used for work | The client’s own list, specialised B2B contact-data providers, the company’s website, or you |
| Company data | Sector, size, growth, vacancies, website, the software a company uses | Public sources such as company registers, published annual accounts and company websites. From registers we take company data only, never personal data. |
| Call data | Time, duration, number called, outcome and reason, the caller’s notes, the recording, a transcript, a summary | Our calls with you |
| Meeting data | Date and time of a booked meeting, who takes it, whether it took place, the client’s feedback | The call, and the client |
| Account data | Name, email address, role, the projects an account may see, the sign-in session | You, or the administrator who invites you |
| Messages and website data | What you write to us; your IP address and browser details in the logs of the servers that deliver this website | You, and your browser |
4Why do we use your data, and on what legal basis?
| Purpose | Legal basis under the GDPR |
|---|---|
| Phoning professionals about a client’s offer or ours, to book a B2B meeting | Legitimate interest (Article 6(1)(f)) |
| Recording and transcribing calls, to verify meetings, coach callers and improve the call guide | Legitimate interest (Article 6(1)(f)) |
| Reporting results, meetings and recordings to the client whose project it is | Legitimate interest (Article 6(1)(f)), and our contract with that client |
| Running platform accounts | Contract (Article 6(1)(b)) |
| Answering your messages and requests | Steps you ask for before a contract (Article 6(1)(b)), or legitimate interest |
| Keeping a record of who asked not to be called | Legitimate interest: respecting your objection |
| Invoicing and accounting | Legal obligation (Article 6(1)(c)) |
| Keeping the website and platform secure | Legitimate interest (Article 6(1)(f)) |
Our legitimate interest in B2B prospecting is to reach companies that may need our clients’ products, and our own. We keep it fair to you: Bright Match calls professionals about their work, for offers that fit their company and role, does not redial endlessly (a lead that is not reached closes after six attempts), and stops when you ask.
5Are calls recorded?
Yes. Calls made through the Bright Match platform are recorded, and each recording is linked to the lead it belongs to. We use recordings to check that a meeting was agreed (the yes has to be on the recording), to coach callers and to improve the call guide. A speech-to-text service turns each recording into a transcript, and every booked meeting gets a short summary.
Recordings can be played by the Bright Match team, by the callers working on that project, and by the client whose project the call was for. Like any processing based on legitimate interest, you can object to the recording of your call (see section 10). We then stop using it, unless we need it to establish or defend a legal claim, for example a dispute about a meeting.
6Do we use AI or automated decisions?
Bright Match uses AI to transcribe calls, to summarise meetings, to read conversations for objections and what worked, and to score companies on signals such as size, growth and vacancies, so callers start with the companies most likely to need the offer. People make the calls.
No decision that has legal or similarly significant effects on you is taken by automated means alone.
8Where is your data processed?
The Bright Match platform, which holds call records, recordings and transcripts, runs on a server in Germany, in the European Union. Some of our service providers may process data outside the European Economic Area. Where that happens, the transfer is covered by an adequacy decision of the European Commission or by the European Commission’s standard contractual clauses.
9How long do we keep your data?
Only as long as we need it for the purpose it was collected for:
- Contact data on a calling list: for as long as the project that uses the list runs, unless you object earlier.
- Call records, recordings and transcripts: for as long as the project runs and its meetings may need to be checked.
- A do-not-call record: only the details needed to respect your objection, for as long as we call in your market.
- Messages and requests: for as long as needed to handle them and follow up.
- Platform accounts: for as long as the account exists.
- Invoices and accounting records: for as long as accounting law requires.
10What are your rights?
Under the GDPR you have the right to:
- ask which personal data Bright Match holds about you, and get a copy;
- have incorrect data corrected;
- have your data deleted;
- have the use of your data restricted;
- receive data you gave us in a structured, machine-readable format;
- object to the use of your data based on legitimate interest, and object at any time to direct marketing, including sales calls.
Write to maxime@brightmatch.be. We answer within one month, and may ask you to confirm your identity first. Using these rights is free.
11How do I stop Bright Match calling me?
Say so on the call, or write to maxime@brightmatch.be. On the call, the caller excludes your company’s account with the reason “Do not call”: it leaves every call queue and call list of that project at once, and stays out unless a Bright Match administrator deliberately reopens it. If you write to us, we also make sure you are not called for other projects. Bright Match keeps only the details needed to respect your request.
12Where can I complain?
Tell us first, at maxime@brightmatch.be, and we will try to put it right. You can also complain to a data protection authority. Because Bright Match EOOD is established in Bulgaria, its lead supervisory authority is the Bulgarian Commission for Personal Data Protection (CPDP), www.cpdp.bg.
You can also complain to the authority of the EU country where you live or work, for example the Belgian Data Protection Authority (GBA/APD), www.dataprotectionauthority.be, or the Dutch Autoriteit Persoonsgegevens, www.autoriteitpersoonsgegevens.nl.
13Cookies, and changes to this policy
This website sets no cookies. What it loads from other servers is described in the cookie policy. How Bright Match handles call data in practice is summarised in the trust center.
When the way we process personal data changes, we update this policy and the date at the top of the page.